The Key to Building a Successful Escort Business with Amanda Brooks

Welcome to the inaugural episode of the Fox Digital podcast! I’m your host, Anthony, and I’m thrilled to kick things off with a deep dive into the world of digital marketing and escort website design.

With over 15 years of experience in digital marketing, I’m here to share insights on creating stylish websites and effective marketing strategies to elevate your business.

In this episode, we have a special guest, Amanda Brooks, an author and sex work advocate, who joins us to discuss her series of books aimed at helping escorts build a safe and secure business. Amanda’s journey began in the early days of the internet, and she has since worked in various facets of sex work across the globe. Her books are filled with practical advice, drawn from her extensive experience, to guide anyone looking to succeed in this industry.

We start by exploring the importance of creating a persona for your business. Amanda emphasizes the significance of crafting a backstory, choosing a name, and developing a character that can guide your branding and marketing efforts. This foundational work makes it easier to write about your persona when you’re ready to build your website.

You build a character and then from there you can start figuring out, okay, this character is going to look like what? What type of clothing are they going to wear? What’s going to be their favorite colors? And I know it sounds like so much work, but it’s worth it.

Amanda and I reminisce about the challenges of setting up a website in the early days of the internet, from coding with HTML and CSS to figuring out web hosting and SEO. We laugh about how much simpler it is now with platforms like Squarespace and Wix, but also discuss the limitations and risks associated with these services, especially for escorts.

We delve into the topic of branding and promotion, highlighting how a consistent and well-thought-out brand can attract better quality clients and allow you to charge higher rates. Amanda shares her personal experiences and the lessons she’s learned about maintaining boundaries, both personal and professional, to ensure a healthy balance in her life and business.

Amanda’s books, The Internet Escorts Handbook volumes one and two, and The Escorts Notebook, provide invaluable resources for those new to the industry or looking to refine their approach. She recommends starting with volume one to understand the basics of setting boundaries, busting myths, and handling various client personalities.

Key takeaways from our conversation include:

• The Importance of Branding: Amanda emphasized the significance of crafting a persona, starting with a name and building a complete backstory. This persona helps in creating consistent branding and marketing materials, which in turn attract better quality clients.
• The Early Internet Struggles: We reminisced about the challenges of building websites with raw code and no drag-and-drop luxuries, highlighting the ease of modern web design tools.
• Control and Customization: Despite the simplicity of platforms like Squarespace, we discussed the value of having more control over your web property and the potential risks of violating terms of service on mainstream platforms.
• Business Boundaries: Amanda and I explored the concept of boundaries beyond the physical, including setting work hours, maintaining rates, and managing personal information to create a sustainable business model.
• Client Interactions: We touched on the art of deflecting personal questions while maintaining a friendly and engaging demeanor, a crucial skill for building long-term client relationships.
• Face Recognition Technology: With advancements in technology, we discussed the implications for privacy and the importance of deciding whether to be a face-in or face-out escort in today’s digital landscape.
• Book Recommendations: For those new to the industry, Amanda’s “The Internet Escorts Handbook, Volume 1” is a must-read, covering everything from personal boundaries to dealing with clients.

Amanda’s books are a treasure trove of practical advice for anyone in the escort industry, and I highly recommend them. You can find her work at The Internet Escort’s Handbooks.

That’s all for this episode. If you have suggestions or guest recommendations, reach out via the contact form. Thanks for tuning in, and I look forward to bringing you more insights on our next episode.